I AM VERY PROUD OF AMSTERDAM & DUTCH BRANDS THAT DEVELOP COOL GUERRILLA MARKETING CONCEPTS 😉
Yesterday I was walking down the Kalverstraat in Amsterdam (The Netherlands) and saw a store filled with kids smashing pillow:
![Chocomel Pillow Fight Store Chocomel Pillow Fight Store Amsterdam](http://farm5.static.flickr.com/4045/4515623784_fb177fb263_b.jpg)
The legendary Dutch chocolate milk brand 'Chocomel' opened this pop-up store in the best high street of The Netherlands. Check video of their innovative marketing concept on their website: http://www.chocomel.nl/