Tag Archives: IWC

World's First Watch & Shoe Pop-Up Store

As you know I love retail, I love watches and I love fashion. One of my favorite shoe manufacturers is the Italian firm: Santoni. This year IWC and Santoni teamed up and the new IWC Portofino watch collection will be supplied with handmade Santoni watch straps. Great synergy and two brands adding value.

Since 2003 Ace Jewelers has an annual IWC Novelty Show in one of ours stores. We are always the first retailer in The Netherlands to present the new IWC show collections, as soon as it has been released by the headquarters in Schaffhausen. So, this year  I came up with the idea  to do really something new and innovative. A new retail concept: we transformed our store, Ace & Dik Jewelers, in to the first watch & shoe pop-up store in the world. For two days Ace & Dik became: The IWC & Santoni Pop-Up Store. See the video for the result:

For pictures, please visit Ace Jewelers Facebook Fan Page: www.ace.am/facebook


Ace & Dik Shutter

Since last Monday (February 11th, 2008), Ace & Dik Jewelers on the Van Baerlestraat will enlighten watch fans after opening hours with an IWC watch of about 2 by 3 meters big DAce & Dik Shutter

The translation of the slogan is: “This watch will run as long as you will. Plus seven days.” This reffers to the patented 5000-movement that has been designed by IWC and is manufactured in Schaffhausen, Switzerland.


NOS TV: Ace Jewelers during Jewels Event in Amstel Hotel

NOS made on online TV report of the event "Juwelen in het Amstel" yesterday at the opening, where Ace Jewelers is presenting itself:


Kaarten: Evenement "Juwelen in het Amstel"

Ace Juweliers (standhouder) geeft 10x entreekaarten voor 2 personen (twv EUR 70,-) cadeau aan de eerste tien mensen die een bericht achterlaten op de Ace Juweliers Hyves:


Dit jaar voor de tweede maal: Vrijdag 15 juni, vanaf 16.00, zal er drie dagen lang een fantastische show plaatsvinden in het Amstel Hotel te Amsterdam.

Ace Juweliers Groep zal daar wederom aanwezig zijn met een nog grotere stand met vele exclusieve horloges en sieraden. Er zullen ook vele speciale Limited Edition horloges van IWC, Breitling, Omega en Baume & Mercier aanwezig zijn. Daarbij zullen sieraden getoond worden van de merken: Gucci Jewelry, Noor Diamonds, Jean-Marc Garel, Marco Bicego en Stockert Diamonds.